Developing Innovative Solutions for a Better Customer Experience

In today’s ever evolving tech environment and hyped-up media coverage, it can be difficult to decipher between a passing trend and a powerful innovation. The key is to think about real, persistent problems that the customer faces and create innovative solutions to address them…and in a way that advances your business goals. In this interactive session, we will discuss how they partnered to do just this. You’ll discover examples from Neiman Marcus, Under Armour, Caesars, and Uniqlo.

At the end of this session, you’ll be able to:

  • Evaluate your consumer-facing technology
  • Optimize outcomes for both the user and the enterprise client
  • Measure ROI of tech investments
  • Understand key ingredients for success between a large enterprise client and a tech vendor