But Content About What? 10 Ways to Turn Good Ideas into Great Marketing (Or, 10 Ways to Say No)

Everyone wants content – but content about what? In this session, Shutterstock’s Jennifer Braunschweiger will share 10 ways to figure out what to talk about when it comes to your content, and how to use “no” as your most powerful tool.

After this session, you’ll be able to:

  • Determine what your content should be saying to resonate most with your audience
  • Use “no” as a powerful tool to improve your content strategy
  • Turn good ideas into great marketing